Wednesday, June 24, 2009

Use Social Media for Career Success

By Lila Brown,

There’s no avoiding it, Web 2.0/social media is here to stay. It’s not just about fun and games; instead, young professionals should utilize their online networking capabilities to profile their skills and talents through new platforms. Now is the time for young professionals to build meaningful contacts and leverage relationships for career success. It’s all about building a personal brand.

Those on the job search are using social media to find jobs, connect with industry leaders, and obtain job references. Job seekers can expand their online network by finding professional blogs and niche communities. Most career advisers agree that blogs are the perfect way to build a brand online.

RSS feeds allow subscribers to receive content updates in My Yahoo!, Google Reader, Newsgator, Bloglines, and other news readers. Improve job performance and knowledge by staying abreast of breaking news that is industry related. Demonstrate being on top of industry trends and changes. Sites like Twitter, Facebook, and LinkedIn provide great tools for young professionals to establish better relationships with colleagues, clients, or other companies.

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